Why Website Optimization Is So Much Fun

In: Business

8 Nov 2009

SEO, or search engine optimization is something which a lot of people find intimidating ? after all, the name sounds like something which isn’t going to be a whole lot of fun. However, it doesn’t have to be an ordeal.

In fact, you may even find that SEO is downright fun. Simply put, search engine optimization is basically taking keywords and using them within your articles or website text, and those keywords are the same as the ones the people try to search for when they use search engines. It’s really pretty simple. For example, if you are selling baby blankets, you would optimize your site for all the phrases that people tend to use when searching for baby blankets on the web today.

You’ll find that in many different ways, SEO can be fun. If you do it right, it really doesn’t have to be all the complicated. Once you look at the process as a fun one, you’ll enjoy it more and it will become easier for you. Need some ideas to make it fun? Well, one great idea is to start out just writing what you want to say in the text for your website. Don’t actually worry about the keywords or anything, but just sit down and write. Once you have completed the writing, go back and take a look at it. See how much you have already used phrases and words that are relevant. Then you can go back and add in more keywords that you’ve missed. When you use pronouns, such as “it” you can replace the pronoun with your keyword.

SEO can be something you have fun with, but be sure not to go overboard with it. You can definitely use too many keywords in your text. You’ve probably come across a website or article yourself which did this ? it wasn’t really that great to read, was it? It’s best to keep your keyword density to between 1-2%; meaning that your keyword should appear once or twice per 100 words. If you’ve written a 500 word article, then your keyword should appear between five and ten times. Try thinking of writing this content as a game; see if you can manage to get the keyword density on target in your first draft. This will become easier the more practice you get at it.

SEO isn’t completely effortless, but with some practice you’ll find that you know something a lot of other people don’t ? that SEO isn’t as hard as many think and can actually be fun to do. Just remember to keep your keywords balanced and you’ll be able to get a better ranking for your website while writing content that people will actually want to read.

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