Tips to improve the quality of your life!
In: Real Estate
27 Nov 2009Yo, you’re going to want to pay attention to this. Trust me.
This is the easiest thing to do… yet so many mess it up.
Business Cards.
“But Maestro, business cards are for corporate workers. I don’t carry them anymore. Plus, I don’t think they work for what we do”
Rule #1: Cut the excuses. Won’t have them…
Alright, time to get down to business, here. Let’s talk about where to get your cards and what to put on them.
Buy them at any local printing shop, or go online. I used to use a local printing shop, which I talk about in my ebook. I like supporting local businesses. Plus, the owners were friends. And thus, it was a no-brainer. I paid more, but felt better about it. It was a good tradeoff for me. However, if I were doing it today, I would go online. It’s just easier… and cheaper. In all of 30 seconds, I found a site today that would work perfectly - www.ezsigns.net. I just Googled, “money business cards.”
Wholesaling Tip 1
The “hundred dollar bill” business card is straight ballin’. Tell me you wouldn’t pick that baby up if you saw it sitting on the ground somewhere? You bet you would. And ezsigns.net has them! Or, just Google “money business card.”
Make sure you write what you do on the front of the card. The absolute biggest, most often occurring mistake I see investors make, is putting their business name on the card. Most people put it really big, and right in the middle, too. I mean, a prospective seller does NOT want to cast their eyes upon Joe Schmoe’s Investment Group as the first thing they see. Now, all of a sudden, you’re a company… instead of a sympathetic regular person.
Success Tip 2
Your business card is a vital part of your marketing. Make it count!
I know, I know. Business cards flat out suck. You’ll get no argument from me on that. However, every card you give, could mean thousands of dollars in profit. You doubt my veracity?
This is how The Maestro does it:
Place your order. Again, online or local, is fine. And order a ton, like 1,000.
Decide how many you are going to give out daily. My advice, 3 to 5. And yes, you’re going to have to give them to strangers. Get over it.
Always give out two to each person (Two cards to one person counts as one toward your daily goal. Don’t be cheatin’ now…).
Here is the most important part of this article. Always, always, always tell the person that you are handing your cards to, that you offer cash for referrals. Here is how it goes: “Mr. Schmoe, I am a real estate investor. I buy houses with cash, and close fast. If you, or anyone you know, needs out of their house fast, I’m your man. Oh, and I pay $500 cash for referrals.”
Success Tip 3
This small, but vital, action could make you a ton of cash. Complacency will kill your business. If you slack on the small things, you will undoubtedly slack on other parts of your business, as well.
“Yo, Maestro, do I really need to hand out business cards to strangers? I mean, I feel like a complete schmuck. I want to concentrate on other parts of my business. This just isn’t for me…”
Uh… nice attitude. Look, I can’t change the way you think. But, I can sure as hell explain what your life will be like if you continue with this type of attitude. It’ll be the exact same it is right now. How’s that workin’ out for you?
… and this isn’t much of a sacrifice.
Listen, I know a lady who made $50 G’ssss from a business card once. Could you use an extra $50,000 this month?
Andrew massaro is a wholesale real estate expert, and author of the wildly successful e-book, Quick Flips and Fast Cash flip houses. For personal, one-on-one coaching with Andrew, visit http://tinyurl.com/ygf97l7.
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